TOEFL · Section 3
TOEFL Lecture 13
Benjamin Franklin was a renowned statesman, a successful proprietor, an avid philosopher,
Level: C1 · 83 sentences
Transcript
- Benjamin Franklin was a renowned statesman,
- a successful proprietor, an avid philosopher,
- and a prolific scie... uh, inventor.
- As we learned from our reading this week,
- his inventions include bifocals, the Franklin stove, the odometer,
- and, of course, the lightening rod.
- Today, though, I want to argue the case that Franklin's greatest legacy was not in any of those roles,
- or as a founding father of the United States, but as a writer.
- Do any of you know a book that Franklin has written?
- Anyone?
- Well, that's because Franklin wrote, er, didn't write any great novels,
- a la later US greats like Hemingway, F. Scott Fitzgerald, and Mark Twain.
- But I think an analysis of Franklin's writing style,
- his instincts, his sensibilities and his accomplishments
- reveals that he deserves to be mentioned in the same breath as those literary giants.
- Like Hemingway, Franklin began as a newspaper reporter,
- then moved on to publish essays, journals and books.
- His most famous books are Autobiography, the Way to Wealth and Poor Richard's Almanack,
- an annual publication that he founded and authored from 1732 to 1748.
- Franklin's first literary contributions were essays printed in 1722
- in the New England Courant,
- a newspaper published by his brother James.
- Ben's writing style at this time was modeled principally upon that of The Spectator,
- a British paper edited by Joseph Addison and Richard Steele.
- Early on, though, Franklin displayed an innate ability to write concise, clear news stories.
- In 1729, he became publisher and editor of The Pennsylvania Gazette,
- which he developed into a newspaper universally acclaimed as the best in the American colonies.
- Franklin made three great contributions to American literature.
- First was his preference to share his opinion about popular topics,
- instead of simply reporting on current events
- much in the vein of a modern newspaper columnist.
- Through his writings, Franklin helped shape America's national identity,
- by shifting Americans' consciousness from a spiritual Puritanism to, uh,
- secular rationalism, which was characteristic of 18th century enlightenment.
- He thus created a percep... uh,
- a dawning awareness that America was a country with distinctly different values and interests than those of England.
- Poor Richard's Almanack and his Autobiography, for example,
- are written in the style of self-help guides.
- They're packed with enlightenment maxims such as
- "an investment in knowledge pays the best interest,"
- "time is money,"
- and "hear reason, or she'll make you feel her."
- Franklin imbued his journalism with a similar tone.
- In an article entitled "Death of a Drunk," for instance,
- he used a true story to pass on a moral lesson about the dangers of drinking.
- Author Robert Arner said that Franklin's writings "demonstrate a," um,
- "deep and abiding belief in the power of the press to educate the public on topical issues."
- Franklin's second contribution was his sense for unusual and interesting news stories,
- which set a tone that has carried over to modern newspapers.
- The Pennsylvania Gazette specialized in brief, offbeat articles,
- such as a husband who tried to decapitate his wife's adulterer,
- and a fiddler who saved his fiddle - but not his wife - from a capsized canoe.
- Although some criticized this as sensationalistic, or "yellow" journalism,
- Franklin's venerable wisdom and natural wit permeated the short reports
- and attracted a huge and loyal audience.
- In this sense, we might call Franklin the father of tabloid journalism.
- So you can thank Ben next time you're in a supermarket checkout line and see the headline:
- "Michael Jackson spotted on UFO."
- Franklin's third significant contribution to US literature is his writing style,
- which reflects the philosophy he expressed in a 1732 essay.
- Good writing, he said, should be "smooth, clear and short".
- Compared with other eighteenth century authors, Franklin's writing is much more concise and readable.
- That comparison holds not only among his contemporaries, however,
- but also among writers in the following three centuries.
- Franklin played a leading role in developing journalism as a terse writing form,
- getting quickly to the point and dwelling on important issues instead of secondary facts.
- Moreover, Franklin was a word economist,
- finding the shortest way to express a thought,
- as demonstrated by his vast coinages of aphorisms.
- The chief reason Franklin's sayings remain popular today
- is due not to their moral wisdom but to their brevity.
- Advice such as, "Well done is better than well said;"
- "when in doubt, don't"
- dispense moral certitudes in sentences that are catchy and easy to remember -
- a timeless writing tip.
- How many of you have heard your English teacher mention KISS?
- KISS
- What does that mean?
- Keep it short and simple.
- Yep. Keep it short and simple.
- That was a formula Ben Franklin was practicing long before someone coined a name for it.
- Given all this, it's no wonder that Scottish philosopher David Hume called Franklin,
- "America's first great man of letters."